Livestreaming culinary delights with Fukluk restaurant: When Hong Kong-style roast duck conquers 4K waves.

If anyone still thinks that livestreaming in a professional studio is only for technology or cosmetic products, then the live session of Fukluk Restaurant in SM Media That is the most compelling answer. Bringing a unique product like Hong Kong-style roast duck to a livestream is not simply about selling, but about showcasing the pinnacle of culinary artistry, demonstrating the limitless diversity of SM Media's product lines.

The challenge of the F&B industry – Awakening taste buds through visual appeal.

The biggest challenge when livestreaming food is making viewers feel the crispness of the duck skin, the juiciness of the meat, and the distinctive flavor through their phone screens. SM Media solved this problem with a specialized food lighting system, which enhances the golden-brown color of the duck skin without altering the actual color.

Combined with the Sony Alpha 4K camera system and its macro autofocus capabilities, every detail, from the shimmering sauce to the billowing smoke, is captured with the utmost realism. This meticulous attention to detail directly stimulates the viewers' taste buds, transforming curious audience members into genuine customers during the live broadcast.

The diversity of the aviation industry is limited at SM Media.

At SM Media, we don't differentiate between "high-end" and "low-end" industries. From Misa accounting software and Edupia's AI courses to the specialty Fukluk roast duck, each product has its own unique "visual language." The studio's professionalism lies in its ability to flexibly adapt the setting and techniques to suit each type of business.

For Fukluk Restaurant, SM Media set up a modern open kitchen right in the live streaming room, ensuring hygiene and aesthetic standards. This customization capability allows any business, regardless of its product or service, to confidently enter the world of professional livestreaming and boost revenue.

Practical operation

Livestreaming food sales requires extremely high processing speed and seamless coordination between the presenter and the technical team. SM Media implemented an instant transition system, allowing viewers to see the entire process from the chef skillfully carving the duck to the dish being neatly packaged for delivery.

The noise-canceling mixer's sound control also ensured that the crisp "crunchy" sound of the duck skin was clearly transmitted, creating a captivating "culinary ASMR" experience. This meticulous preparation in logistics and technology helped Fukluk Restaurant maintain its momentum throughout the live session, proving that with a professional mindset, any industry can thrive on livestream.

Fukluk Restaurant's journey with SM Media is the clearest proof: No industry is incapable of livestreaming; it's just that some businesses haven't yet found the right space to shine.

SM MEDIA – BUILDING BRANDS, ACHIEVING HOLISTIC GROWTH

• Address: No. 23, Alley 37/2, Lane 37, Dich Vong Street, Cau Giay District, Hanoi.

• Hotline: 037 607 0562

• E-mail: haunguyenduy.sony@gmail.com